More than simply providing event access, Collector Tickets provide fans with a lasting memento they can treasure.

Collector Tickets are the ultimate souvenir for fans – serving as a treasured keepsake they can hold on to forever. Featuring custom artwork and delivered on a lanyard, the stylish card becomes part of the whole experience.

Top Collector Ticket events for 2018

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RnB Fridays Live was the most successful Collector Ticket campaign, with nearly 30,000 tickets sold. Collector Tickets proved successful for more than just big stadium shows, with fans across a multitude of varied events – including outdoor festivals with multiple dates such as Red Hot Summer tour (almost 10,000) – also choosing to purchase Collector Tickets.

Across 2018, Ticketmaster sold almost 70,000 Collector Tickets across a range of varied events, from P!nk to the World Cup of Golf and Avalon Air Show.

What do fans really think?

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The numbers really speak for themselves. When surveyed, Collector Ticket customers were overwhelmingly positive about their experience. 94% of Collector Ticket holders proudly wore their ticket to the event, with 86% reporting they would keep their ticket after the event. 90% of ticket holders said the Collector Ticket met their expectations, and 90% of customers would potentially purchase a Collector Ticket in the future.

To learn more about how Collector Tickets can increase incremental revenue on your next event, contact artist.services@ticketmaster.com.au

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