Want to better harness Facebook Live to reach more fans online? Ticketmaster Australia is helping its clients do just that.

Earlier this year, we teamed up with British comedian, Jason Byrne, to live stream a segment of his set at Melbourne International Comedy Festival 2017.

As Jason took to the stage at Forum Theatre Melbourne, our digital marketing team were there to stream the opening minutes to audiences across the globe.

Reaching hundreds of thousands of fans instantly, the Ticketmaster stream engaged with fans organically across Facebook.

We are also able to utilise support from Ticketmaster’s global audiences, as well as sharing the organic content to promoter, venue and artist accounts.

Before your event even arrives down under, we can collaborate with Ticketmaster teams globally to deliver live content to Facebook.

Platforms such as Facebook Live make it easier to find your audience for live video, allowing fans to preview your event in the most emotive and engaging way.

A cost-effective marketing tool, broadcasting live on Facebook allows you to reach your target audience on a unique platform that sits directly in our social timeline.

Facebook Live works effectively for both small and large scale events, and Ticketmaster is here to help you deliver live content to an even bigger audience.

Whether it’s an interview with talent, behind-the-scenes previews, or live event coverage, we’re bringing more and more clients onto our Facebook Live platform.

Please contact your local Client Manager for more information.