Have you heard about Universe? If you’re looking for simple, DIY ticketing then we’ve got just the thing.

We know there’s a hunger for DIY ticketing solutions throughout Australia and New Zealand, so we’ve devised the perfect platform for our clients.

With the recent launch of Universe, Ticketmaster continues to provide clients with the largest and most flexible digital distribution network in the ticketing industry, resulting in more engaged fans and further hassle-free solutions for selling tickets online.

Ticketmaster connects over 450 million fans with their favourite artists each year, and Universe is helping promoters, venues and artists from every corner of the market deliver the very best experience for fans online.

The streamlined Universe tool allows clients to not just sell tickets, but promote and manage their events digitally, with customisable ‘Buy Now’ buttons that launch a check out widget right on the clients website with no need to redirect to Universe.com.

The platform’s plug-and-play functionality has been a huge hit with clients, allowing them to easily integrate the tool into their website.

Ticketmaster Australasia Managing Director, Maria O’Connor, says, “Universe’s innovative DIY ticketing and event marketing platform will revolutionise life for many event organisers throughout Australia and New Zealand, providing them with the essential, and effortless, tools to help manage their events and reach fans online.” 

Universe originates from Toronto and was co-founded by Craig Follett and Ben Raffi in 2011, who have been able to build significantly on their success with the help of Live Nation Entertainment.

Who’s using Universe

Red Bull are just one of the brands who have chosen to serve fans with Ticketmaster Universe, actioning the ticketing tool for the Red Bull Reign event in Melbourne.

Babylon Festival has also launched its 2018 event with the Universe platform, providing fans with a seamless ticket-buying solution.

Other events reaching fans with Universe include TEDxAucklandDeloitte Top 200 AwardsOpen House MelbourneBeyond CinemaMelbourne Sports Hub and Western Australia Cricket Association.

For more information, please contact Simon Shapiro, Business Development, Universe via simon.shapiro@universe.com.

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